Introducing the 19th Hole with Blade and Bow, a new campaign inviting golfers of all skill levels to ace their 18 Holes and celebrate their 19th..
The 19th Hole with Blade and Bow, a nationwide campaign providing golfers with bespoke tools and tips to improve their game, including expert techniques on the links and the perfect whiskey to refine their celebrations on the 19th hole. The brand has teamed up with pro golfer and bourbon-lover Wyndham Clark on a content series launching on social and digital this spring, captured by golf photographer Matt Hahn and videographer Jason Jahnke. Together, Clark and Blade and Bow will also launch a nationwide sweepstakes later in 2024, giving golfers the chance to join him on the course for a private round of golf followed by a celebratory round of Blade and Bow cocktails at the clubhouse.
This campaign celebrates the intertwined heritages of golf and bourbon, offering enthusiasts the opportunity to elevate their experience on and off the green with the luxury surroundings, premier service, great company and signature bourbon cocktails that make Blade and Bow the leader of the clubhouse.
Known for his power off the tee and his finesse around the greens, Clark’s pursuit of quality in his golf game also mirrors the meticulous creation of a whiskey like Blade and Bow. Distilled with a time-honored technique referred to as the Solera process, Blade and Bow is crafted with a unique approach to aging and blending that preserves the heritage of the historic Stitzel-Weller Distillery by blending bourbons of various ages within every bottle. Beyond the shared characteristics required to craft our whiskey and hone his pro golf skills, like many golfers, Wyndham celebrates his victories in moderation on the 19th hole, where Blade and Bow neat pours and cocktails are staples.
Blade and Bow is also teaming up with additional pros in the space, including RoboGolfPro®, a revolutionary robotic swing training system, to provide an innovative resource that can help golfers take their games to the next level. To bring new competencies to a broader audience of golfers, Blade and Bow will host Swing Sessions at courses across the country in collaboration with RoboGolfPro® this spring and summer. The first-of-its kind tech observes golfers’ swings and measures a performance baseline using Full Swing KIT Launch Monitor. Then – taking physical abilities and swing tendencies (good and bad) into account – the RoboGolfPro® is programmed to each golfer’s personalized perfect swing. From there, the athlete holds the club while the swing motion is performed by the machine, allowing the golfer to feel their ideal swing motion and develop muscle memory, leading to fast development.
With a commitment to excellence in both the craft of whiskey and the game of golf, Blade and Bow is dedicated to creating educational and unforgettable moments for whiskey- and golf-lovers alike. For more information on Blade and Bow, visit https://www.bladeandbowwhiskey.com/.
