Lewis Hamilton has never been afraid to experiment with fashion, his fashion sense has captured the attention of those on the F1 grid for years and now Kim Jones, Dior Men’s artistic director, has named the F1 star as the brand’s latest ambassador, with Hamilton designing a new winter lifestyle collection to mark the occasion..
The seven times champion is no stranger to fashion collaborations having been a global ambassador for Tommy Hilfiger. The new collection titled ‘winter lifestyle’ is a mix of couture and streetwear and see’s Hamilton swapping the circuit for the ski slopes ( his other sporting passion) with an array of colourful ski jackets, knitwear, slouchy salopette-style pants and even Dior-branded snowboards. Elsewhere, nods to elegance come with traditional tweed tailoring.
The new Dior lifestyle collection will be available in boutiques and on dior.com from October 17, 2024.
